2024 BMW X1 M35i revealed as sporty compact SUV flagship

First ever M version of BMW's compact luxury SUV brings 233kW and a host of performance features and aesthetics

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The 2024 BMW X1 M35i has been unveiled as the latest and sportiest addition to the German car maker's compact luxury SUV range.


  • Fastest X1 model
  • Extensive M Sport treatment inside and out
  • Direct rival to Merc's GLA35 - expected to cost more than $82,990 iX1

Munich's direct rival for the Mercedes-AMG GLA35 borrows its 2.0-litre four-cylinder turbo engine from other compact BMWs, including the 2 Series coupe, to become the fastest X1 currently offered.

The X1 M35i produces 233kW and 400Nm, propelling the sporty SUV to 100km/h from a standstill in a quoted 5.4 seconds and to a top speed of 250km/h.

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The performance pips BMW's electric X1 variant, the iX1, by two-tenths, though it places the M35i behind the 5.1-second claim of its most direct rival, the Mercedes-AMG GLA35, which costs $97,800 before on-road costs.

There are also cheaper and faster contenders in the form of the Cupra Formentor VZx and Volkswagen T-Roc R.

Power is sent to all four wheels via a seven-speed torque converter auto, and the M35i includes a mechanical limited-slip front differential plus a Boost function that puts the engine and suspension into their sportiest modes when the left-hand paddle lever is held for one second.

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Adaptive dampers are standard and the M35i rides 15mm lower than other X1 models. For Australia, 20-inch wheels are standard instead of the 19s in Europe, with optional M Compound brakes.

An M Sport body kit comprising elements such as a roof spoiler, front splitter, M kidney grille with vertical bars, and two sets of dual exhaust pipes ensure the M35i is easily distinguished from the X1 sDrive18i and xDrive20i models.

The M35i's interior also benefits from the M Sport treatment, with an M leather steering wheel featuring a red 12 o'clock positional stripe, M-specific paddles with red up/down markers, red stitching throughout, and heavily bolstered leather sports seats.

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A 12-speaker Harman Kardon audio system is part of the standard equipment.

Striking, red/black M Sport seats are another option.

The 2024 BMW X1 M35i will sit above the $60,400 sDrive18i and $70,400 xDrive20i, and is also expected to cost more than the $82,990 iX1 to become the X1 flagship.

BMW Australia says it will confirm pricing close to the X1 M35i's Q4 launch.


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